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Develop On MiniMaxMiniMax in South Korea: Unleashing the Potential of Multimodal AI to Empower a New Wave of Creators
MiniMax is expanding its footprint in South Korea, accelerating the reach of its flagship creative platforms — Hailuo AI and MiniMax Audio — through a vibrant mix of events, strategic collaborations, and educational programs.
Strategic Partnership with SIAFF
On April 6, Hailuo AI(MiniMax) collaborated with a major local film festival, SIAFF (Seoul International AI Film Festival) and hosted an exclusive brand showcase, featuring key AI functionalities across Video, Audio, and Image creation. Hailuo AI's Star Creator Antonia Kim delivered an in-depth tutorial on practical content creation, sharing her creative workflow and tips for leveraging AI tools.
Creative Collaboration: The AI Toolkit Guidebook
One standout deliverable from the partnership was the AI Toolkit Guidebook, co-edited with SIAFF and powered by MiniMax. Designed for creators of all backgrounds, even those with no tech experience, it provides a step-by-step framework for producing impactful advertising content using AI. This guide exemplifies MiniMax’s vision: making high-level creativity achievable for everyone.
Educating the Educators: University Workshops
To further deepen its local impact, MiniMax collaborated with the Korean Council for University Education and the Korea Universities Public Relations Association to host a specialized workshop series in Jeju Island this May. Led by Antonia Kim, these sessions focused on “Practical Content Creation Using AI” and “How AI is Revolutionizing the Creative Process.” More than 70 university professors participated, highlighting the growing relevance of AI in both higher education and professional content creation.
A Creative Platform of Choice
With its blend of technical sophistication and creative usability, Hailuo AI (MiniMax) is quickly becoming the preferred platform for creators who demand more from their tools.
“Among the many AI tools I’ve used, Hailuo MiniMax has proven to be the most intelligent and versatile. Its superior prompt interpretation, consistent visuals through Subject Reference, and impressively natural Korean voice synthesis make it my all-in-one creative solution in a crowded AI landscape.”
— Antonia Kim, Hailuo Star Creator & CEO of AITONIA As global interest in AI creativity accelerates, MiniMax stands ready to lead the movement—equipping creators everywhere with the tools to imagine, design, and build without limits.
