2026-04-13

Hailuo AI x Lisbon Loras: Exploring the Future of AI Cinema in Lisbon

The recent Hailuo AI (MiniMax) x Lisbon Loras event brought together a full house in Lisbon, gathering a diverse and international community of artists, filmmakers, and creative technologists exploring AI-driven storytelling.

With attendees from more than 15 nationalities, the evening reflected the growing momentum around AI cinema in Europe. Rather than a traditional panel, the event focused on real workflows, real projects, and real experimentation, with creators sharing how tools like Hailuo AI are actively shaping their process.

Creator Talks: From Concept to Execution

LeMoon — Building Worlds Through Taste and Process

LeMoon (Melody Bossan) presented her creative universe through a deeply personal lens, walking the audience through her evolution since entering AI in 2022.

Her talk focused on:

• Developing a distinct visual language rooted in references like Technicolor cinema, retrofuturism, and camp fashion

• The importance of taste and cultural references as a foundation for AI creation

• A detailed breakdown of her end-to-end workflow, combining tools such as Hailuo AI

She emphasized that AI is not about shortcuts, but about expanding creative direction, where iteration, refinement, and storytelling decisions remain central.

Stéphane Tranquillin — AI as a Creative Multiplier

Stéphane Tranquillin approached AI from a filmmaking perspective, positioning it as a tool that allows creators to push beyond traditional limitations.

Tranquillin believes that AI is a "game changer" that enables continuous creative output without the constraints of budget or scale. He shared his journey from traditional filmmaking into AI-driven production, highlighting:

• How generative tools allow ideas to move faster from concept to screen

• The shift from technical execution to creative decision-making and storytelling

• The ability to maintain a cinematic language while working with emerging tools

Solo — The Future of AI Cinema: Virality, Entertainment, Direction

Solo's talk focused on where AI cinema is heading, framing it through three key pillars:

• Virality

• Entertainment value

• Narrative direction

As outlined in his presentation, "The Future of AI Cinema", he explored how AI-native content is evolving toward formats that are:

• Faster to produce

• More experimental

• Designed for digital-first audiences

Also, he highlighted a shift in mindset, "AI filmmaking is not trying to replicate traditional cinema—it's creating a new category of storytelling."

Margarida Barreto — AI in Fashion & Visual Identity

Margarida Barreto brought a fashion-focused perspective, exploring how AI integrates into visual identity and creative production.

Her talk touched on:

• Using AI to develop fashion narratives and aesthetics

• The intersection between editorial, branding, and generative visuals

• How AI enables faster ideation while maintaining a strong creative direction

Her contribution reinforced a key theme across the event: AI is most powerful when paired with clear taste and authorship.

Beyond the Talks: Community and Interaction

Beyond the presentations, the event created a strong sense of connection and exchange.

A key highlight was the AI Photo Booth activation, where attendees generated portraits using curated prompts inspired by each speaker's style. This interactive layer added a playful dimension while showcasing the creative potential of AI in real time.

The space remained active well after the talks ended, with conversations continuing between creators, attendees, and speakers, reflecting the demand for more in-person moments around AI and creativity.

Looking Forward

As AI tools evolve, the focus is shifting from access to execution, taste, and storytelling.

Events like Hailuo AI (MiniMax) x Lisbon Loras highlight that the future of AI cinema won't be defined by the tools alone—but by the creators who push them further.

And this is just the beginning.